Event production
STRATEGY
Concept
Design
Fashion runway with two models; the one in front wears a beige plaid skirt suit, wide-brimmed hat, and carries a tote bag, walking towards the camera against a backdrop of a large yellow and orange sunset image.Night view of a large neoclassical building with tall columns lit up by yellow lights, a bright rectangular doorway, and a pink carpet leading to the entrance; a blurred figure walks on the left side near the carpet.Large illuminated sculpture of a flower with vibrant pink petals and a tall green stem, set inside an indoor space with a curved ceiling and architectural details.
Creative Production
Event Logistics
Content Production
Talent Management
Black and white close-up photo of a man with dreadlocks wearing large sunglasses and a leather jacket, taking a selfie with a woman who is smiling and has her mouth open.A man in a suit stands on stage with arms outstretched, eyes closed, in front of an applauding audience in a dimly lit venue.Black and white photo of a lively party scene with a man in a white shirt and knit cap singing or speaking into a microphone, surrounded by a crowd of people in formal attire dancing and enjoying themselves.
Brand Strategy
Creative Strategy
Event Strategy
Brand Parterships
Cultural Positioning
Large whale skeleton suspended inside a dimly lit museum hall with gothic architecture, with a sign reading 'THE LEGENDS GALA' illuminated nearby.Black and white photo of a lit Formula 1 car displayed on a platform by water under a bridge with arched brick walls, people gathered in the background, and a large projected mural on the left wall.A person wearing a sparkling dress and large pink crab claw gloves stands on a platform surrounded by three shirtless individuals under colorful stage lights and fog effects.
Creative Direction
Art Direction
Cultural Programming
Copywriting
Dark room filled with an intricate three-dimensional grid structure made of interconnected metal or wire cubes, illuminated by a vertical strip of white light on the right side.Modern interior with black low sofas arranged against mirrored walls and floor, all featuring white horizontal and vertical glowing light stripes creating a futuristic effect.Multiple white spotlights beam downward through fog in a dark setting, suggesting a stage or concert environment.
Spatial Design
Graphic Design
Motion Design
Digital Design

Reformation

LOCATION:

U.K. & Nordics

Reformation x Umbro

Studio Iron

LOCATION:

U.K. & Nordics

In Plain Sight

The British Fashion Council

LOCATION:

U.K. & Nordics

British Fashion Council Summer Party

Hourglass

LOCATION:

U.K. & Nordics

Hourglass x Olivia Dean

Reformation

LOCATION:

Europe

Ref in Residence Sicily

Nike

LOCATION:

U.K. & Nordics

Nike: The Desire Path

John Frieda

LOCATION:

U.K. & Nordics

50 years of John Frieda Salons
Projects

Through   multi-sensory   and immersive storytelling, we shape experiences   that   deepen   the emotional   connection   between brands   and   their  audiences.

From  fashion’s  front  row  to  key luxury moments, My Beautiful City has established ourselves as a  culturally     attuned   and trusted partner to some of the world’s most iconic brands including Dior, Nike,    Belmond Hotels,     and    Aston Martin.

Through multi-sensory and immersive storytelling, we shape experiences that deepen the emotional connection between brands and their audiences.
‍
From fashion’s front row to key luxury moments, My Beautiful City has established ourselves as a culturally attuned and trusted partner to some of the world’s most iconic brands including Dior, Nike, Belmond Hotels, and Aston Martin.

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Text reading 'MY BEAUTIFUL CITY' in uppercase black serif font.
Text reading 'MY BEAUTIFUL CITY' in uppercase black serif font.
Text reading 'MY BEAUTIFUL CITY' in uppercase black serif font.
Text reading 'MY BEAUTIFUL CITY' in uppercase black serif font.

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