Founded in 2005, My Beautiful City is a global multidisciplinary creative agency that provides 360° support spanning strategy, concept, design and production.

Founded in 2005, My Beautiful City is a global multidisciplinary creative agency that provides 360° support spanning strategy, concept, design and production.

Through multi-sensory and immersive storytelling, we shape experiences that deepen the emotional connection between brands and their audiences.

From fashion’s front row to key luxury moments, we have established ourselves as a culturally attuned and trusted partner to some of the world’s most iconic brands including Dior, Loro Piana, Nike, and Aston Martin.

With visionary clients and partners worldwide, we push the envelope on a global stage.

Hand-drawn architectural sketch of a covered outdoor space with arches covered in greenery, a stage at the far end, projection on the left side, and a circular hedge bar with a fountain in the center.
Sketch of a large, open indoor space with tall arched doorways and windows, a central tiered water fountain with blue water, scattered tables and chairs, several easels or stands, small drawn human figures, and a giant mirror ball hanging above the fountain with handwritten notes indicating "giant Mirror ball" and "Glitter guns."
OUR FOUNDER
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Robin Scott-Lawson learned his craft in the theatre where lighing, timing and space were his grammar. A hand-painted DJ-booth backdrop for a DIY festival set the early brief: designs lifted from his sketchbook move people. From iconic shoots and catwalk shows in the Old Sorting Office at the height of London’s subculture to today, he’s spent over two decades shaping atmospheres into brand narratives, leading a finely tuned team across global stages. He’ll clock luxury’s next unforgettable venue from a taxi rank in a foreign city, pull luxury’s next coveted performer from a fringe act, and captivate an audience like no other. The principle is constant: push the imagination and question the rules of luxury.

Studio
Our headquarters sit inside the historic Painting Rooms—once a house for London’s iconic theatre sets, now a studio inspiring what’s next on the global stage. Our grade-listed space is a for-hire venue for exhibitions, brand moments and private events. Get in touch to learn more at info@thepaintingrooms.com.
Long narrow industrial-style room with tall walls and a glass ceiling, featuring a wooden table in the center surrounded by red chairs, topped with pastries and a floral centerpiece.
Close-up of an old, rusted black metal stove or heater pipe with the word 'YANGTE' embossed on the top, set inside an industrial space with blurred walls featuring peeling paint and metal framework.
Interior view of a room with a glass ceiling supported by wooden beams casting grid-like shadows on a white brick wall under bright daylight.
Long narrow industrial-style room with tall walls and a glass ceiling, featuring a wooden table in the center surrounded by red chairs, topped with pastries and a floral centerpiece.Close-up of an old, rusted black metal stove or heater pipe with the word 'YANGTE' embossed on the top, set inside an industrial space with blurred walls featuring peeling paint and metal framework.Interior view of a room with a glass ceiling supported by wooden beams casting grid-like shadows on a white brick wall under bright daylight.

Learn more about The Painting Rooms, our grade-listed studio and for-hire space full of cultural happenings.

Learn more about The Painting Rooms, our grade-listed studio and for-hire space full of cultural happenings.

GET IN TOUCH
Text reading 'MY BEAUTIFUL CITY' in uppercase black serif font.
Text reading 'MY BEAUTIFUL CITY' in uppercase black serif font.
Text reading 'MY BEAUTIFUL CITY' in uppercase black serif font.
Text reading 'MY BEAUTIFUL CITY' in uppercase black serif font.
Text reading 'MY BEAUTIFUL CITY' in uppercase black serif font.